Many times in the past we've seen big companies rip off of skits from skate videos (like Nike's football take on Yeah Right's pass-the-board segment), and today I came upon this article on Creativity Online. It seems someone at Chevrolet has been watching a little too much Fully Flared. The ad is a total rip off of the intro right down to the music!
It's much better when adverts imitate skateboarding in a more upfront and creative manner:
Hey you the Jock Steady Crew, show what you do make a blog make a move.. sorry! This is the Weblog of Edinburgh and Glasgow's Focus Skateboard Store. Bringing you relevant news, happenings and random musings, details on some of the fine products we sell and anything else that crosses our collective minds when we should be doing real work. Cheers. Focus 2011.
3 comments:
That Nissan ad always makes me laugh, see the second last trick. Kickflip in, Heelflip out...
This ad came out long before Fully Flared.
I think.
The Creativity Online article says the Chevrolet ad is more recent, but kudos to yourself if it's not.
It does seem like they've recorded some copycat music for the ad too though...
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